The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship

April Dunford is the founder of Ambient Strategy and author of "Obviously Awesome: How to Nail Product Positioning, so Customers Get it, Buy it, Love it."

In this episode, you're going to learn about the five components of effective positioning. We cover each of these in detail and identify critical questions that your company needs to answer. Once you understand these five components, you can pull them together to create the right positioning for your SaaS product - so your customers will also "get it, buy it and love it".

 

The Show Notes

 

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Need help with your SaaS?

  1. Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support.
  2. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.
  3. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.
Direct download: 252_-_April_Dunford.mp3
Category:general -- posted at: 5:00pm PDT

Wes Bush is the founder of Product Led Institute and author of the book Product Led Growth: How to Build a Product That Sells Itself'. Product-Led Growth (PLG) is a term coined by the VC firm Openview Venture Partners and is a growth-model that relies on the product as the main vehicle to acquire, activate, and retain customers.

 

The Show Notes

 

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Need help with your SaaS?

  1. Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support.
  2. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.
  3. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.
Direct download: 251_-_Wes_Bush.mp3
Category:general -- posted at: 5:00pm PDT

Paul Joyce is the founder and CEO of Geckoboard, a SaaS product that lets businesses build and display real-time dashboards to help them focus on the metrics that matter.

The Show Notes

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Need help with your SaaS?

  1. Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support.
  2. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.
  3. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.
Direct download: 250_-_Paul_Joyce.mp3
Category:general -- posted at: 5:00pm PDT

In 2013, Luke quit his job at a startup. He'd enjoyed working there, but lately, he didn't feel like he was getting the support he needed from his manager. In this interview, we talk in detail about Luke's story. We dig into how he found customers, what lessons he learned bootstrapping a SaaS business, and how in 2019 in eventually quit his job to work on his business full-time.

The Show Notes

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Need help with your SaaS?

  1. Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support.
  2. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.
  3. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.

 

Direct download: 249_-_Luke_Thomas.mp3
Category:general -- posted at: 5:00pm PDT

Matt Barnett is the founder of Bonjoro, a SaaS product that helps businesses to build relationships with their customers at scale using personal video.

The Show Notes

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Need help with your SaaS?

  1. Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support.
  2. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.
  3. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.

 

Direct download: 248_-_Matt_Barnett.mp3
Category:general -- posted at: 5:00pm PDT

Jafar Owainati is the co-founder and COO of Loopio, a SaaS product that helps enterprises to streamline the way they respond to a Request for Proposal (RFP).

The Show Notes

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Need help with your SaaS?

  1. Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support.
  2. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.
  3. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.

 

Direct download: 247_-_Jafar_Owainati.mp3
Category:general -- posted at: 5:00pm PDT

Ryan Carson is the founder and CEO of Treehouse, an online school that teaches beginners how to code and do UX design.

The Show Notes

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Need help with your SaaS?

  1. Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support.
  2. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.
  3. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.
Direct download: 246_-_Ryan_Carson.mp3
Category:general -- posted at: 5:00pm PDT

In this episode, I talk to Sandi Lin, the co-founder, and CEO of Skilljar, a customer training platform that helps enterprises improve product adoption and customer retention.

The Show Notes

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Need help with your SaaS?

  1. Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support.
  2. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.
  3. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.

 

Direct download: 245_-_Sandi_Lin.mp3
Category:general -- posted at: 5:00pm PDT

Todd Chambers is the director and founder of Upraw Media, an Amsterdam based agency that helps SaaS companies to grow and scale using paid media.

The Show Notes

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Need help with your SaaS?

  1. Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support.
  2. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.
  3. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.

 

Direct download: 244_-_Todd_Chambers_.mp3
Category:general -- posted at: 5:00pm PDT

Darren Chait is the co-founder and COO of Hugo, a SaaS product that provides connected meeting notes for teams.

The Show Notes

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Need help with your SaaS?

  1. Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support.
  2. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.
  3. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.

 

Direct download: 243_-_Darren_Chait.mp3
Category:general -- posted at: 5:00pm PDT

Robin van Lieshout is the co-founder and CEO of inSided, a customer success community platform for SaaS companies.

The Show Notes

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Need help with your SaaS?

  1. Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support.
  2. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.
  3. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.

 

Direct download: 242_-_Robin_van_Lieshout.mp3
Category:general -- posted at: 4:00pm PDT

Sabba Keynejad is the co-founder of Veed.io, a UK-based SaaS startup that provides a simple online video editor.

The Show Notes

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Need help with your SaaS?

  1. Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support.
  2. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.
  3. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.

 

Direct download: 241_-_Sabba_Keynejad.mp3
Category:general -- posted at: 4:00pm PDT

Jaleh Rezaei is the co-founder and CEO of Mutiny, a SaaS product that helps B2B companies personalize their website for each visitor in order to close more sales.

The Show Notes

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Need help with your SaaS?

  1. Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support.
  2. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.
  3. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.

 

Direct download: 240_-_Jaleh_Rezaei.mp3
Category:general -- posted at: 4:00pm PDT

Sam Dolbel is the co-founder and CEO of SINC, a SaaS product, and a mobile app that helps companies manage their mobile workforce by taking care of timesheets, location tracking, staff scheduling, and job tracking.

The Show Notes

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Need help with your SaaS?

  1. Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support.
  2. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.
  3. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.

 

Direct download: 239_-_Sam_Dolbel.mp3
Category:general -- posted at: 4:00pm PDT

Ben Tossell is the founder of Makerpad, a website that teaches you how to build apps and websites without writing a single line of code.

The Show Notes

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Need help with your SaaS?

  1. Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support.
  2. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.
  3. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.

 

Direct download: 238_-_Ben_Tossell.mp3
Category:general -- posted at: 4:00pm PDT

Dave Woodward is Chief Revenue Officer (CRO) and Partner at ClickFunnels, a SaaS product that lets you design and create sales pages, landing pages, order forms and more, to easily sell your product or service online.

The Show Notes

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Need help with your SaaS?

  1. Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support.
  2. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.
  3. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.

 

Direct download: 237_-_Dave_Woodward.mp3
Category:general -- posted at: 4:00pm PDT

Renat Zubairov is the CEO and co-founder of Elastic.io, a hybrid integration platform that helps businesses connect APIs, and on-premise and cloud applications quickly and securely.

The Show Notes

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Need help with your SaaS?

  1. Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support.
  2. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.
  3. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.
Direct download: 236_-_Renat_Zubairov.mp3
Category:general -- posted at: 4:00pm PDT

Jennifer Johnson is the founder and CEO of CinchShare, a social media marketing product for home-based direct sales businesses.

The Show Notes

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Need help with your SaaS?

  1. Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support.
  2. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.
  3. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.
Direct download: 235_-_Jennifer_Johnson.mp3
Category:general -- posted at: 4:00pm PDT

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