The SaaS Podcast on ConversionAid - SaaS Startups, Growth Hacking & Entrepreneurship

Mike Muhney is the co-founder and CEO of VIPOrbit Software, a company focused on building great contact management products. Their flagship product, Vipor CRM is available on iOS & Mac platforms. The company was founded in 2010 and to date has raised over $4 million in funding.


In 1986, Mike co-founded a software business that eventually failed. And with only $15,000 remaining from an angel investment of $100,000, they had to come up with another idea or close down the business. The idea they came up with was ACT! Contact Management Software, which they eventually sold for $47 million.

Direct download: 094-Mike-Muhney-VIPOrbit.mp3
Category:business -- posted at: 10:00pm PST

Robert Coorey is an author, marketer and reality TV pilot host. He's the author of the book Feed a Starving Crowd which features more than 200 marketing strategies to help you find hungry customers.

The Huffington Post called him one of the most influential online marketers across the globe & Startup Australia named him as one of Australia's top 50 entrepreneurs.

In this episode, we're going to learn what exactly a starving customer is, how you can go about finding them for your business and some practical and actionable advice you can start implementing right away to help you grow your business.

Direct download: 093-Robert-Coorey-Feed-a-Starving-Crowd.mp3
Category:business -- posted at: 6:55pm PST

Nick Kellet is the co-founder of Listly, a product that helps bloggers & publishers engage their ready with continuously evolving lists. According to Listly, 30% of all content on the web is built around lists. But these lists can quickly get stale and don’t do much to engage the audience. So Listly, allows bloggers, content marketers and publishers to create interactive lists which they can embed on their own site or syndicate across other sites. In 1999, Nick sold his software product called AnswerSets to Business Objects for over $8 million. A few years later, he came up with the idea for a board game while talking to his daughter. Without knowing anything about the toys & games business, he jumped into the deep and launched a new board game which has won multiple awards and sold almost 100,000 copies worldwide.

Direct download: 092-Nick-Kellet-Listly.mp3
Category:business -- posted at: 10:00pm PST

Adam Dicker is a serial entrepreneur and former VP of GoDaddy. He's a prolific domainer with a portfolio of over 30,000 domains. He's sold many of them for 7 figures and one for 8 figures! He own a number of online businesses, including DNForum, the most popular domain name forum on the internet, with over 500,000 members.

Direct download: 091-Adam-Dicker-DNForum.mp3
Category:business -- posted at: 10:00pm PST

Benji Rogers is the founder and president of PledgeMusic, an online music platform that allows artists to pre-sell, market and distribute recordings, music videos and concerts directly to their audience. He's an independent musician from London, who has been making his own records since 1999. He founded PledgeMusic in 2009 as a way to engage directly with music super fans who drive the bulk of spending in the music industry. He came up with the idea for PledgeMusic while lying on an air mattress in his mother’s spare bedroom. Almost 6 years later, the company has over 50 employees and has offices strategically around the world to support artists and fans. In 2013, he was recognized on Billboards 40 Under 40 Power Players list and in 2014 at MUSEXPO International Music Awards he won Digital Executive of the Year.

 

In this episode we talk about:

  • Why entrepreneurs should meditate. And it's not just about being less stressed.
  • Benji's moment of insight and how he came up with the business idea literally overnight. * Why sharing your idea and being will to ask (seemingly stupid) questions is important.
  • Why you should expect to face more rejection and what you can do about it.
  • How Benji became a startup advisor and first thing he tells other founders to do.
  • And the hardest thing he wishes he'd known 6 years ago when he started the business.
Direct download: 090-Benji-Rogers-PledgeMusic.mp3
Category:business -- posted at: 10:00pm PST

Aaron Epstein is the co-founder of Creative Market, an online platform that lets you sell and buy handcrafted, mouse-made design content such as fonts and graphics. He launched his first software product called Color Schemer when he was still in college and went on to grow that into a 6-figures a year business. A few years later he met his co-founders and combined forces to work on an online creative community called COLORlovers and eventually went through Y-Combinator. COLORlovers grew into a community with over a million users. In 2011, they launched Creative Market and raised $2.3M dollars in funding and 3 years later, sold Creative Market to Autodesk for an undisclosed amount. In this episode youre going to learn 7 proven strategies for building an online marketplace. Its basically what Creative Market did to launch their business. And even if you arent planning to build a marketplace, you will still get a ton of value from this episode and takeaway some useful lessons that you could apply to just about any software product.

Direct download: 089-Aaron-Epstein-Creative-Market.mp3
Category:business -- posted at: 10:00pm PST

Aaron Epstein is the co-founder of Creative Market, an online platform that lets you sell and buy handcrafted, mouse-made design content such as fonts and graphics. He launched his first software product called Color Schemer when he was still in college and went on to grow that into a 6-figures a year business. A few years later he met his co-founders and combined forces to work on an online creative community called COLORlovers and eventually went through Y-Combinator. COLORlovers grew into a community with over a million users. In 2011, they launched Creative Market and raised $2.3M dollars in funding and 3 years later, sold Creative Market to Autodesk for an undisclosed amount.

Direct download: 088-Aaron-Epstein-Creative-Market.mp3
Category:business -- posted at: 10:00pm PST

Scott Klein is the co-founder of StatusPage, a Y-Combinator backed startup that lets you create a hosted status page for your app or website. You can use the status page to display downtime notifications, performance metrics or any other information that your customers might need to know. StatusPage launched in 2013 and has raised about $250,000 to date. Its customers include companies such as KISSmetrics, Vimeo and Kickstarter.

In this episode we talk about:

  • The pressure that the co-founders felt going through Y-Combinator, the pressure that co-founders felt and the unnecessary stress that Scott put on himself. And how he wishes it had been a more fun time.
  • A powerful lesson in challenging your assumptions. How a super simple idea an advisor gave them turned out to be an incredibly powerful way to build viral growth. The team had assumed that this wasn't going to work.
  • Why you should stop paying attention to what others are achieving and focus more of your time and energy on solving the right problems for your customers.
  • How it's so easy as an entrepreneur to feel stressed all the time, and why it's important to find balance in your life so you enjoy the journey, not just getting to the destination.
  • How Scott manages his own workload and priorities. And we talk about how he structures his day and week.
  • What's the difference between good quality content and great content and a great example of site outside of the tech industry that does an amazing job at that.
Direct download: 087-Scott-Klein-StatusPage.mp3
Category:business -- posted at: 10:00pm PST

Scott Klein is the co-founder of StatusPage, a Y-Combinator backed startup that lets you create a hosted status page for your app or website. You can use the status page to display downtime notifications, performance metrics or any other information that your customers might need to know. StatusPage launched in 2013 and has raised about $250,000 to date. Its customers include companies such as KISSmetrics, Vimeo and Kickstarter.

 

In this episode we talk about:

 

  • The importance of finding balance in your life and how to avoid some of the pitfalls of Silicon Valley culture

  • How Scott got to site down with Mark Zuckerberg and learned the importance of knowing yourself to find inspiration

  • How people told them that they’d never pay for their product because they could built it themselves over a weekend

  • How the team overcame those challenges and their own doubts to get to over a million dollars in revenue Why the co-founders didn’t do customer interviews to validate their idea (and what they did instead)
Direct download: 086-Scott-Klein-StatusPage.mp3
Category:business -- posted at: 10:00pm PST

Amir Salihefendic is the founder and CEO of Doist.io, the makers of Todoist, an online and mobile task management app. He started Todoist in 2007 when he was still a student with two programming jobs on the side. He needed a way to manage his own work and productivity but couldn’t find the right tool. So he decided to build his own tool. He didn’t see it as a startup and he didn’t have any big ambitions. It was just a tool. Today, the company has over 4 million of users and Todoist is also used by a number of Fortune 100 companies. And the tool that our guest built for himself has grown into a company with over 40 employees and several million dollars in annual revenue.

 

In this episode we talk about:

 

  • Importance of finding the right distribution channels to reach the right users/customers

  • Why Amir believes that building an minimum viable product (MVP) too quickly can be a bad idea

  • How he manages his team of 40 people who all work remotely and have very few meetings

  • How he manages his own day/priorities and some key lessons you can apply in your life
Direct download: 085-Amir-Salihefendic-Todoist.mp3
Category:business -- posted at: 10:00pm PST